June is drawing to a close...don\'t forget to rabbit on Monday! (And don\'t forget Donatella will drop by on Wednesday.) We\'re easing into July with our usual open thread poll. Talk about anything you like ? the fragrance you?re wearing... -

In an attempt to scent the surroundings of the grand musical now playing in Brazil, IRON - The Man in the Iron Mask, perfumer Fábio Navarro, in collaboration with Givaudan perfumer Michael Carby, presented the remarkable fragrance... -

Exploring vintage-leaning fragrances ended up being a rabbit hole that I didn?t expect to fall so deeply into. Yet the more I have investigated these vintage-styled scents, the more I have enjoyed exploring and experimenting with them. Here are... -

"Everywhere I go leads me back to us." -Gracie Abrams. After its relaunch in 2021, American niche brand Phlur kicked off with the launch of its new fragrance Missing Person, which very quickly became one of the leaders on social media... -

The two latest additions to the Afnan Supremacy collection introduced in 2024, Supremacy Tapis Rouge and Supremacy Gala are addressed to women. Even more so - to women anticipating special gala events, you know, with a colorful outfit, special... -

Prada released the second flanker of Paradoxe ? Paradoxe Virtual Flower. The fragrance is described as fresh floral and augmented by Artificial Intelligence that, according to Prada, "enables perfumers to explore new possibilities and express... -

The biggest storyline of H24 Herbes Vives has to be its use of flavour agent Physcool® in a perfumery formula. MANE bills the ingredient as ?a molecule recognised for its significant long-lasting cooling effect. This ground-breaking product in... -

The new fragrance by Barcelona-based perfume brand Rosendo Mateu Olfactive Expressions, numbered Nº 8, was first unveiled at Milan\'s ESXENCE 2024 art perfume exhibition. The fragrance name has a number for brevity, but its subtitle, \'Fruity,... -

Everything comes from the heart," - says Australian perfume brand Map Of The Heart. Everything - good and evil, clean and dirty - is in our heart or soul. The creators of the brand, Sarah Blair and Geoffrey Darling, decided to express their... -

Donna Karan is introducing a new pillar ? DKNY 24/7. The fruity floral woody fragrance developed by Firmenich master perfumer Frank Voelkl is addressed to younger customers ? ?It?s a well-balanced juice, full of energy, and it?s a smell of today.? ... -

AlUla, named after the fabled Arabian oasis where the land flows with milk and honey and all of nature\'s flora grows happily in the blessed shade of palm trees, from roses to oranges, is a beautiful and pleasant fragrance. For an utterly... -

We invited participants into our sensory laboratory at Auckland University of Technology. Each person was exposed to the smell of mixed herbs while shopping in a virtual supermarket. Shoppers purchased more wholesome baskets of goods when exposed to... -

My book The Rooster House is available in Chinese (traditional characters), titled ???? and published by Faces. I will be in Taiwan in July for a few events, including a seminar about Ukraine. I will share more details soon. In the meantime, I... -

Calvin Klein Fragrances introduces CK One Essence, announced as an intensified, premium take on the iconic original fragrance CK One from 1994. 30 years after the introduction of the original, the new CK One Essence is launched to pay homage to... -

The European Commission has fined International Flavors Fragrances Inc. and International Flavors Fragrances IFF France SAS (together ?IFF\') ?15.9 million for obstructing a Commission inspection in 2023. The Commission found that during the... -

The fourth fragrance of the Gucci Flora collection ? Gucci Flora Gorgeous Orchid ? is dedicated to the most fashionable ingredient of the year, vanilla.   "Gucci Flora Gorgeous Orchid is the first ozonic floral gourmand fragrance of the... -

Prada has launched Paradoxe Virtual Flower, a new fragrance for women. Paradoxe Virtual Flower is a flanker to 2022\'s Paradoxe... -

The Essential Parfums brand has grown nicely since its inception in 2018 and now boasts a dozen editions. It recently unveiled Néroli Botanica, a new fragrance by Anne Flipo, featuring a radiant, faceted orange blossom that\'s very pleasant to... -

The first time I tried Tubéreuse Astrale, I exclaimed, "Quentin, you\'re out of this world!" Tubéreuse Astrale is a fragrance with an inverted pyramid. At first, you feel a thick gouache-leather accord built on labdanum\'s resinous,... -